CLIENT: RIDING FOR THE DISABLED
DISTRIBUTION: FUNDRAISING GALA & SOCIAL MEDIA
LOCATION: SKIPTON, UK
“When Helen went up for her award, the clapping just didn’t stop. It was lovely. ”
Caroline Ward, Head of Communications RDA
A four-hour car drive to Skipton and we were greeted by Charlotte Seth. The world lit up.
Charlotte has Joubert Syndrome that “makes walking and talking a bit tricky.” We had the fortune to get to see Charlotte’s amazing dreams lived out to the full thanks to the support of Riding for the Disabled, using riding to give people with disabilities the chance to live life to the full.
This film was shown at a fund-raising gala, after which Charlotte (and Helen) took to the stage to rapturous applause.
The power of emotive story-telling, seeing the world through other’s eyes, can be an irresistible force.
“Just to say we had our gala awards last night and the films were fantastic. Everyone said how brilliant they were. You would have loved seeing Charlotte and Helen getting their awards and the impact it had on the room. When Helen went up for her award, the clapping just didn’t stop. It was lovely.”
Caroline Ward, Head of Communications, RDA.
“Was that Steve’s film? He’s bloody good. They really f**king get it at Cloud Nine don’t they?!”
Ed Bracher, CEO, RDA
“I wanted to say a big thank you for the lovely video that you made of Charlotte for the RDA – it’s really lovely and captures Charlotte so well and really highlights her abilities. You were also really lovely with her during the filming process and we all enjoyed the day.”
Helen Seth, Charlotte’s mother