Cloud Nine Media | Positive Deviance in Myanmar
In Myanmar and Cambodia, malaria adversely affects huge numbers of people living in rural areas and working on or near rivers. And while new strains of the disease are often resistant to existing prophylactic treatments, an innovative new community programme is helping to lead the fight against it. This film follows the work of the Malaria Elimination in South East Asia (MESA) project in Myanmar and Cambodia as it uses the power of community to combat this deadly disease. Individuals within communities who have not contracted malaria over long periods of time are identified and then trained to share their good preventative habits with the rest of their community. Using this approach, known as positive deviance, encourages greater acceptance and stronger ownership of best practice among the communities in which it has been introduced. Commissioned by the Malaria Consortium, we embarked on producing a short documentary about the Malaria Elimination in South East Asia (MESA) project run in Cambodia. Following a fascinating ten days in South East Asia, director and cameraman Steve Maud gained an amazing insight in to the plight of migrant workers in this area and this powerful new preventative approach based on community volunteers and role models.
Myanmar, Cambodia, malaria, rural, areas, rivers, disease, film, video, documentary
19983
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Positive Deviance in Myanmar

CLIENT: MALARIA CONSORTIUM

DISTRIBUTION: SOCIAL MEDIA

LOCATION: MYANMAR (BURMA)

 

SHOOTING PRODUCER:

Steve Maud

EDITOR:

Steve Maud

EDIT ASSISTANT:

Manuela Jaramillo

PRODUCTION MANAGER:

Rachael Mclean-Anderson

“The solution to the problem lies within the community, and we need to explore that solution”

Muhammed Shafique, Malaria Consortium

FIGHTING MALARIA IN SOUTH EAST ASIA: HOW COMMUNITY ROLE MODELS LEAD THE WAY

 

In Myanmar and Cambodia, malaria adversely affects huge numbers of people living in rural areas and working on or near rivers. And while new strains of the disease are often resistant to existing prophylactic treatments, an innovative new community programme is helping to lead the fight against it.

 

This film follows the work of the Malaria Elimination in South East Asia (MESA) project in Myanmar and Cambodia as it uses the power of community to combat this deadly disease.

 

Individuals within communities who have not contracted malaria over long periods of time are identified and then trained to share their good preventative habits with the rest of their community.
Using this approach, known as positive deviance, encourages greater acceptance and stronger ownership of best practice among the communities in which it has been introduced.

 

CLOUD NINE MEDIA AND MALARIA CONSORTIUM:

 

Commissioned by the Malaria Consortium, we embarked on producing a short documentary about the Malaria Elimination in South East Asia (MESA) project run in Cambodia.

 

Following a fascinating ten days in South East Asia, director and cameraman Steve Maud gained an amazing insight in to the plight of migrant workers in this area and this powerful new preventative approach based on community volunteers and role models.

filming in myanmar

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